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Tag: Subscription funnel

Understanding the hybrid subscription model

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    • Here, we’ll provide data, talk best practices, provide examples and hear any questions or concerns you might have about the hyrid subscription model. Video by Josh Awtry.

    More training on Planning:

    Develop an audience plan for a big winner in the making

    Audience plans are an outline of social, alert, boost and publish plans for a story we expect to be a big win.

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    • Unlock the value in evergreen stories

    Re-sharing allows us to grow subscribers through bringing forward interesting stories that retain enduring value.

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    • Packaging, proofing and design center workflows for the CCJ

    Making it all come together is a complex orchestra.

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    • How to move searchers through the subscriber funnel

    Using your unique content to turn visitors into subscribers.

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    • Protected: Table Stakes IV: Funnel occasional users to habitual and paying/valuable loyalists

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    More training on Audience Engagement:

    Curate newsletters that win with readers

    Newsletters are a powerful tool to move readers down the subscriber funnel. Here’s how to master them.

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    • Develop an audience plan for a big winner in the making

    Audience plans are an outline of social, alert, boost and publish plans for a story we expect to be a big win.

    Skill:

    Level:

    • Unlock the value in evergreen stories

    Re-sharing allows us to grow subscribers through bringing forward interesting stories that retain enduring value.

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    • The art of “goosing” to extend the value of our best content

    We can improve premium stories that underperformed to help “goose” the story to get it out of the underperforming category and to assess what we could have done better.

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