Beginner

Protected: High school and college sports coverage tools, Part II

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    • Print design: Ethics and diversity

    The choices we make must be truthful, fair, balanced and complete. Each decision happens in the context of many other decisions, both in the same moment and over time.

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    • Print design: Color

    Our UNIFIED style guide has a very specific description of how color should be used In our design…based in part on a color palette developed specifically for us.

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    • Print design: Photography

    Use pictures to effectively convey meaning, detail and context — all within an ethical framework.

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    • Print design: Display type

    These items give the reader additional points of entry (or interest) to the stories on the page.

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    • Print design: Headlines

    Think of headlines as a road map for readers to guide them around a page.

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    • Print design: The grid

    Learn about how 3, 4, 6 and 12-column concepts unify our look — making it cleaner and more understandable to readers.

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    • Write better headlines and captions

    Learn how the pros at the Design Center zero in on the heart of the story, using just a few words.

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    • Improving our relationship with readers

    A primer on the the audience funnel. First, we will do an audience health checkup and what we can do to help move readers through the loyalty funnel. Then we explore what a reader NEEDS from our content  – and making sure we deliver.

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    • Investigative/data skills series: Data visualization using Infogram

    Data visualization for everyone using InfoGram, an easy but powerful tool available to journalists across Gannett.

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    • Google Trends for graphics and SEO

    Use this tool to track and visualize search trends on Google.

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    • Mapping 101: Google MyMaps and Carto.com

    This tool is great for smaller “day-turn” maps for routine stories such as pothole repairs, vaccination centers, etc.

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    • Google Public Data Explorer

    The Google Public Data Explorer is linked to reliable datasets that can help you build charts in minutes.

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