A quick guide to digital 1As

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    • As digital planners, one of the easiest and clearest ways to think about content is in terms of a Digital 1A. Like our print 1As, our digital 1As are where we put our best content.

    Quick-guide-to-Digital-1AsDownload

    More training on Digital design and production:

    PowerPoint 02: How to Use Shapes and Transitions to See the Story

    See the Story: Microsoft trainer Bill Monroe teaches you how to use shapes, transitions, morph and more in this walkthrough of PowerPoint. Excellent details for improving your decks.

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    • Curate newsletters that win with readers

    Newsletters are a powerful tool to move readers down the subscriber funnel. Here’s how to master them.

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    • Unlock the value in evergreen stories

    Re-sharing allows us to grow subscribers through bringing forward interesting stories that retain enduring value.

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    • The art of “goosing” to extend the value of our best content

    We can improve premium stories that underperformed to help “goose” the story to get it out of the underperforming category and to assess what we could have done better.

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