The team discussed Why YouTube was such a good opportunity for our newsrooms and went through the Anatomy of a YouTube SEO Win. Tim Gardner went through SEO best practices for Winter Olympics and Paul Berry reviewed SEO best practices for NFL playoffs and Super Bowl. Megan Bridgeman presented a thoughtful case study on how Des Moines covered the John Deere/UAW Strike. Lots of great tips and ideas to steal this month.
More training on SEO:
SEO Champions: September Deep Dive
The September call focused on general election and hurricane search strategies, optimizing YouTube Shorts and discussed the impact of the Google Helpful Content update.
From Preps to Pros: Football SEO strategies
It’s the most wonderful time of the year, when we get to engage with that giant piece of audience interest called “football”. Search is a big part of football, especially […]
SEO Champions: August 2022 Deep Dive
The SEO champions team discussed 2022 Football SEO strategy and reviewed a case study on the Uvalde video published by the Austin American Statesman.