As an editor, what trends should you be looking for to steer coverage? How can you use analytics to grow your audience? This webinar goes in depth on how leadership can use analytics to improve both coverage and audience relationships.
More training on Metrics tools:
DEI tagging for editors and producers
As your newsroom increases storytelling to reflect the communities we serve, what are best practices for tracking the content? Editors and producers are invited to join this session in which we will share revised tags to use for 2022 and what each tag means.
Improving our relationship with readers
A primer on the the audience funnel. First, we will do an audience health checkup and what we can do to help move readers through the loyalty funnel. Then we explore what a reader NEEDS from our content – and making sure we deliver.
All you need to know about Parse.ly
In this webinar, reporters receive an overview of all the things Parse.ly can help them do.