Sharpen your skills and build your career

Welcome to the training portal for the USA TODAY Network.

We’ve gathered resources to help you improve your skills, learn best practices and explore new tools. You’ll learn from the best of Gannett as well as our partner organizations.

Learn why diversity and inclusion are core to our mission, explore how to turn a hotel room into a portrait studio, study ways to find the heart of a story and communicate it in beautiful prose.

Certificate Programs

Add or polish skills to be more effective in your current job — or get ready for your next one.

training resources

Welcome to the new USA TODAY Network training portal. We're bringing together the best of our two former companies' training resources, making them easier to use and share.

Welcome!

UPCOMING EVENTS

RECENT TRAININGS

Google Trends 301

How to download data from the Google Trends store and create Flourish graphics with it. Also: Tracking midterm election issues and candidates. How can you use Trends during an election?

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  • Protected: Google MyMaps 301

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  • Protected: Data visualization: Flourish 201/301

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  • SEO Champions: September Deep Dive

    The September call focused on general election and hurricane search strategies, optimizing YouTube Shorts and discussed the impact of the Google Helpful Content update.

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  • Measure the impact of your newsroom’s best journalism

    The Detroit Free Press proves its worth to its subscribers and its community every year with its annual Community impact Report. In this 30-minute workshop, executive editor Anjanette Delgado will explain how the Freep tracks the results of its work — the real-world change that happens as a result of their journalism (law changes, government investigations, arrests, prison releases, lawsuits, settlements, amnesty, community activation, etc.) — so it can publish the comprehensive year-end report. The Community Impact Report isn’t just a celebration of what our journalism achieved. It’s a huge help in retaining existing subscribers and attracting new ones.

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  • How to tell a story in 60 seconds or less on vertical video

    Learn how to easily tell a story for audiences on TikTok, Instagram or YouTube. Led by Wisconsin DOT Manager Lainey Seyler and producer Brooke Eberle, the session give tips on planning, creating and writing a script for vertical videos.

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  • Management fundamentals: Prioritizing and delegating

    Illinois state editor Romando Dixson shares how he sets priorities, delegates tasks and projects and delivers results.

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  • Reddit: How journalists can use the platform to grow audience, find sources and more

    With 430 million active users, Reddit is a gold mine of opportunity for journalists — but diving in can be challenging. In this session, we’ll help you learn how to confidently navigate the platform to discover and promote stories, find sources, cultivate relationships with new and existing audiences, and more.

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  • Instagram for journalists

    What are all these Instagram terms I hear and why do they matter to my work? Get a crash course on the basics of Instagram and how the platform can help your stories reach a different audience in this one-hour course led by Des Moines Register Audience Strategist Brian Smith.

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  • Tips for sharing premium content on social

    premium content on social from Content Strategist Jaime Cárdenas.

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  • From Preps to Pros: Football SEO strategies

     It’s the most wonderful time of the year, when we get to engage with that giant piece of audience interest called “football”. Search is a big part of football, especially […]

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  • SEO Champions: August 2022 Deep Dive

    The SEO champions team discussed 2022 Football SEO strategy and reviewed a case study on the Uvalde video published by the Austin American Statesman.

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  • Twitter tips for journalists

    Learn how to plan out a Twitter Thread, why Twitter Moments are important and get a refresher on the basics of the platform in this one-hour session led by Detroit Free Press Audience Editor Brian Manzullo.

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  • Understanding our key audience segments

    Gannett has done extensive research into people interested in news — those who are in our audience today as well as those who aren’t — so we can better understand who we’re working for. These documents and workshops will help you understand the segments, what members of each segment want from us, and how we can earn them as subscribers.

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  • Protected: Advanced sports coverage using Google Earth Pro

    There is no excerpt because this is a protected post.

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